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Subject: Write a commercial for the new Voyager


Author:
Brian
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Date Posted: Saturday, November 03, 10:15:54am
 If there is to be a new Voyager then Kawasaki is already thinking about their marketing strategy. That's where I think most motorcycle manufacturers have fallen short when it comes to selling full size touring bikes (except maybe Honda and their Goldwing).
The best wasy to come up with marketing ideas is to have people who have a passion for the product brain storm some ideas. Let's give Kawasaki some free creative talent.
Here's my idea for a series of TV commercial:
Two service members in Iraq talking about what they're going to do when they get back to the US. One says how he's spent the last year defending our beautiful country so he's decided he's buying a Kawasaki Voyager and tour. Future commercials can show this person on the road and visiting various scenic spots with a voice over of letters he's written to his dad about the places he's seen and things he's experienced while riding his bike. Later commercials will have him meeting up with his dad who's also bought a Voyager and the two set off together.
Another set of commercials could be a couple in their 50's who get news that that they're going to be grandparents for the first time. They look at each other and say they don't feel old enough to be grandparents so decide to tour as a show of "we're still young and adventurous".
OK, your turn.
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Replies:
Subject Author Date
Re: Write a commercial for the new VoyagerChuck in IndianaSaturday, November 03, 12:32:24pm
Re: Write a commercial for the new VoyagerBruce in OKMonday, November 05, 07:20:32am
Re: Write a commercial for the new VoyagerCharles L.Monday, November 05, 02:51:04pm
Re: Write a commercial for the new VoyagerChris near Kansas CityTuesday, November 06, 10:11:08am
Another...Chris near Kansas CityTuesday, November 06, 12:49:11pm
Re: Write a commercial for the new VoyagerDuane Ash AVA ChairmanTuesday, November 06, 03:18:00pm
Another...Chris near Kansas CityTuesday, November 06, 04:19:51pm
Another..Chris near Kansas CityTuesday, November 06, 04:53:49pm
Re: Write a commercial for the new VoyagerCharlie from IllinoisTuesday, November 06, 05:45:19pm
Re: Write a commercial for the new VoyagerBrianWednesday, November 07, 06:52:33am
Re: Write a commercial for the AVA (sponsored by the NEW Voyager, from Kawasaki)Bruce in OKWednesday, November 07, 11:32:00am
Another...Chris near Kansas CityWednesday, November 07, 04:50:48pm
Another...Chris near Kansas CityFriday, November 09, 04:32:17pm
  • Or.... -- Chris near Kansas City, Friday, November 09, 05:13:05pm
Re: Write a commercial for the new VoyagerMike in Pekin IllinoisSunday, November 11, 12:15:38am
Another...Chris near Kansas CityFriday, November 16, 10:21:11am

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