| Subject: Welcome to our web site and "A Fantastic Business Opportunity". |
Author:
Ron and Mary
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Date Posted: 02:42:33 03/24/03 Mon
Author Host/IP: NoHost/210.187.4.6
In reply to:
Daniel King Oon
's message, "Imagine that you were starting a business and that you had the power to design your own product" on 16:46:24 03/09/03 Sun
Array International began with the aim of providing quality, science based, natural products that impacted peoples lives.
Our 'simple' mission is to share world-class products that people can use everyday to overcome health concerns, protect themselves, benefit from anti-ageing science and lead more vibrant healthier lives.
Jon Scothern, founder and Chief Executive of Array International, began this company with the "simple" mission of providing quality, nutritious products that improve people's lives. With so many people in the world suffering the effects of poor eating habits under a paradox of medical controversy and misinformation, few goals could be loftier - or more noble.
Based in Warwickshire, England, Array International has grown from a small handful of members selling a few products to a natural health products and nutritional supplement company, with several thousand customers and members. These members, who make up the company's direct-sales force, are located in several countries throughout the world. Today, Array International is one of the leading sellers of advanced and natural nutritional supplements and its flagship product, Enzogenol® is destined to be the best-selling product in its category in the world.
"The question was how to best share Enzogenol®. We had looked at some network marketing plans and thought the concept was sound," he said. "We felt that network marketing had a bad reputation not because of the concept, but because it was often manipulated for self-enrichment. We felt that an honest and ethical relationship marketing plan would meet our goals: to ensure that people would see first-hand the quality of Enzogenol® and ensure that they would be able to participate in the free-enterprise system."
In this form of marketing structure, a "network" of members and customers, recommend the product directly to customers who also introduce other individuals into "their" business. This enables the introducing party to earn commissions from future sales of the recruit in exchange for training, support and guidance in building their own business. Many businesses find this an appealing marketing model, as it saves them from the up-front capital necessary to build a sales force and distribution channel, allowing them to focus finances on products by eliminating many of the traditional marketing and advertising costs.
Jon recruited several of his friends including doctors, nurses, nutritionists and surgeons to join him in the business venture. Together, they developed systems and protocol for how to not only manage their business, but oversee its growth in customers and members for the company.
In addition to a strong product to sell, Jon developed a marketing plan for Array that helped the company recruit enterprising individuals who also had an interest in building a business through the Array network.
While the company's core products are nutraceuticals in addition to Enzogenol® - it sells an array of top-quality advanced products targeted at peoples specific needs and challenges. In the not too distant future, Members can expect new product ranges including body care and other lines. All part of keeping Array, one step ahead.
Array works in partnership with the world's best scientific and manufacturing company's operating as a window for its consumers. In this model, the products are made available to the people ensuring that state of the art information is available to give people first hand experiences.
Array also provides members with a wide-range of inexpensive tools to educate others about health and nutrition. A regular newsletter provides much more than product news and congratulatory blurbs about members; it also contains extensive information on health and nutrition. Walking the talk of "improving the quality of people's lives".
The company has gone through its growing pains, but has remained profitable since its founding. Now, with the market for nutritional supplements at £10 billion annually and expected to double in the next 10 years and with a growing momentum not only for health-focused consumer products in general, but in Array's product line in particular, management is preparing itself for its next round of rapid growth, both domestically and overseas.
And still the vision is too big for one lifetime. "I started out believing I could build a company that could make a difference in people's lives by improving their health, and providing them a vehicle to improve their financial situations. Never in my wildest dreams did I imagine what we've built today," Jon Scothern said. "As long as people's diets continue to contribute to illness and death on epidemic levels, there's still a lot of work to be done. And we will continue to grow as a company to meet our unique challenges: providing quality products, and serving not only our product customers but our members, who are the ones who really built this business."
You are invited to explore us, enjoy our products and join our life changing Membership.
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URL- http://www.array-int.com/ronmary/
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