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Date Posted: 13:05:22 08/06/16 Sat
Author: Scott Hartnell's Hair
Subject: Re: Gannett-backed site launching in Pittsburgh
In reply to: Brady Bunch 's message, "Gannett-backed site launching in Pittsburgh" on 14:13:21 05/12/16 Thu

So a Pittsburgh site with "branding" that resembles the Philadelphia Flyers' logo and colors. Did they not market-test this at all? Not saying everything in Pittsburgh has to be black and gold, but with this look they're going to be laughed out of town before they even launch.

https://medium.com/billy-penn/update-on-the-incline-we-have-a-logo-and-hq-46a4294cdb65#.8oaluwgru

And this part makes no sense:

"We apologize in advance to our neighbors. We’re loud and sometimes foul-mouthed but frequently fun and usually on the prowl for food.
And by “we,” we’re talking about the editorial and sales team we’re in the process of assembling, of course."

If you're still "assembling" the team, how do you know they're loud and foul-mouthed yet also fun? Gotta portray an edgy millennial image I guess.

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Replies:

[> [> Re: Gannett-backed site launching in Pittsburgh -- Up the Down Incline, 00:08:01 08/08/16 Mon [1]

Sounds like the plural "we" might itself be an exaggeration.

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