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Thursday, April 25, 11:42:07am [ Login ] [ Main index ] [ Post a new message ] [ Search | Check update time | Archives: 1, 2, 3, 4, 5, [6] ]

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Date Posted: Thursday, December 15, 05:55:59pm
Author: Dave
Subject: Re: HD Radio Future Comes to New York City
In reply to: Steve Green 's message, "Re: HD Radio Future Comes to New York City" on Thursday, December 15, 02:20:20pm

Here's a article "HD Radio Scorecard" I found today from Billboard Radio Monitor...

HD Radio Scorecard
Dec. 12, 2005
By Paul Heine



More than 600 U.S. radio stations are now beaming a digital signal and HD Radio is “nearly ubiquitous” in the top 10 markets, according to iBiquity Digital Corp. president/CEO Bob Struble. “In the top ten, you’re getting every pre-set,” Struble said during a conference call hosted by analyst Victor Miller of Bear, Stearns & Co. Monday morning (December 12). 650 HD signals are expected by year-end – this after 2005 began with just 200 stations broadcasting in HD and no one offering a side channel. Today there are 70 HD2 channels.

Struble predicts 1200 stations will be throwing a digital signal next year and the number of HD2 broadcasts will expand into the “multiple hundreds.” At least half of the top 50 markets will have “saturation level” HD coverage next year, Struble says. By the following year, around 2,000 stations will be broadcasting digitally he projects.

But what about the radios? Acknowledging the number of HD receivers in current circulation is only in the “tens of thousands,” Struble predicts the number will grow to hundreds of thousands next year and “hopefully” millions in 2007.

Broadcasters are counting on their newly formed HD Digital Radio Alliance to signal to the consumer electronics industry that radio is “100% behind HD” and will aggressively pursue it from a unified position. Ferrara said he plans to meet soon with a huge electronics retailer to talk about the national chain stocking HD radios. As a lure, broadcasters will offer promotional support to retailers in the form of co-op advertising.

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