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Date Posted: 04:49:33pm 01/16/06 Mon,
Author: JCM
Subject: Crazy Alumni
In reply to: JCM 's message, "Arena - overused by Stags" on 02:35:22pm 01/15/06 Sun,

The university really ought to take a look at these Crazy Alumni. I'm one of those Crazy Alumni who has started 3 profitable businesses and run a company that has 52 million dollars in sales. Yeah, none of these companies is General Motors or GE, but when you take a business from zero to 52 Million in revenue over 5 years you need to know a little something about marketing. And while I feel I am clearly light years ahead of anyone involved in the Universities marketing activities, the truth is I am a rank amateur compared to other folks on this board.

I was involved in a promotion about 18 years ago where we brought 1400 Cub Scouts to a New Haven Nighthawks game. There were about half the number of Cub Scouts in the state then as there are now. Why hasn't the university done something like this? The truth is they have tried but have absolutely no idea how to make this kind of thing work. There are dozens of other organization like the cub scouts that could bring numbers given the right promotion.

Nor has the school ever had a successful "Employeer night wehre GE, SCGC, Sikorsky or some other large area employer promotes a game and offers discounted tickets to employees I have seen companies sell over 1000 tickets for a promotion like this.

They are completely lost. And we are complainers that have no idea what we are talking about.

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[> [> [> Re: Crazy Alumni -- RiverdaleEngineer, 09:25:04am 01/17/06 Tue, [1]

The Hudson Valley renegades minor league baseball team regularly sell out their 3 Scout nights before most of their other games are anywhere near sold out. Thousands of Cub Scouts go to Army Football Scout Day. Admittedly, Army wraps theirs up with their formation on the parade grounds and a tour - so I would never expect this level of success from a MAAC school. I take my Cubs to Manhattan games, even though there is nothing special done by the school. But any Div I college that were to give discounted admission and work with the local Boy Scout Council would do well. Attending a sporting event is a requirement for some levels. The Make up a Scout Day patch - not a lot of money even for small quantities.

I am also amazed that our MAAC schools don't do the same for CYO and Town Rec type basketball programs. My kids sometimes come home with a flyer for Nets tickets, with a small discount. Even with this, it is quite a chunk of money to bring the family. But a MAAC school could work out an affordable level for a family. Besides, if you introduce middle school age kids to your school, they'll be thinking about it when it's time to apply to colleges. Can't think of a better demographic for such an intro.

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