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Subject: Re: Loverboy Site Shut Down - Business Perspective


Author:
Gina
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Date Posted: 20:58:14 02/26/02 Tue
In reply to: Kathleen 's message, "Loverboy Site Shut Down - Business Perspective" on 14:13:57 02/20/02 Wed

>Actually, the site says that loverboy.com is for sale. The official site was loverboy.ca... I believe that the extension makes a bit of difference. It could be that because the band didn't use the .com extension, they are just letting people know that it's available. Maybe not, but just thought I would put in my two cents. =)




I am getting the message that says the Loverboy domain
>is for sale. While I am sure management is working on
>the issues, there has to be more to this.
>
>I am an Exec in the online biz and have been for a
>longtime. In my experience, typically when a site is
>going through redesign or overhaul, the messaging says
>"Under Construction" or "Temporarily Closed" at domain
>call up or something that sounds more temporary.
>CoreGenesis is a reputable company from a site
>construction and hosting standpoint. Based on that
>knowledge I seriously doubt reconstruction is going on.
>
>There are 2 things that could be happening:
>1) Loverboy and CoreGenesis have run into contractual
>problems either with payment or breach of contract
>from one side or the other. Either Loverboy's
>management has failed to live up to the terms and
>deliverables of the contract or CoreGenesis has from a
>non-performance standpoint. (And this could explain
>the empty content areas like bios.) And, with lawyers
>being what they are, one side or the other has legally
>advised to shut the site down. It would be illegal and
>a breach of marks and services for Coregenesis to fly
>the Loverboy trademark, logo and brandname without a
>live contract. Vice-versa, CoreGenesis would divest
>themselves of responsibility to maintain the site
>without legal coverage.
>
>2) Coregenesis has had issues in the past. Could it be
>that they are being bought out or perhaps merged with
>another hosting service (like a Verisign or
>RealNames.com)? And until the contractual issues are
>resolved, they place all contracts "aside" meaning
>they must be renegotiated.
>
>In any event, the story that management gave Tami and
>what could be happening from a business standpoint do
>not mesh. However, to the defense of Loverboy
>management, they would never disclose publically that
>there were contractual conflicts going on. That is
>prohibited in most term and termination clauses should
>the agreement go into default or breach.
>
>It could be that Sony/Legacy has simply stopped
>funding the site due to poor sales and conversion of
>ordering online. Perhaps Loverboy is seeking a new
>hosting deal with a new company which would explain
>the "reconstruction" story.
>
>However, the fact that CoreGenesis owns the domain and
>is publically offering to sell it should tell you all
>you need to know. Sadly, that could be the end of it.
>From a legal perspective, this truly makes more sense.
>
>K

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