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Subject: Wal-Mart is catching my customers


Author:
fishstory
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Date Posted: 09:51:16 05/23/01 Wed
 I've read some of the latest marketing books. The authors mostly advocate specializing as a way of limiting competition, plus to draw in more prospects.

I specialize in fishing equipment. Unfortunately, Wal-Mart sells products for prices that are about what it costs from my supplier. I know I shouldn't try to compete on price because it's a weak foundation and Wal-Mart will be able
to beat everytime.

But how can I compete when people are more apt to go for the lowest prices?
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Replies:
Subject Author Date
Re: Wal-Mart is catching my customersDennis S. Vogel09:55:55 05/23/01 Wed

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