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Date Posted: 02:31:06 06/24/02 Mon
Author: Tweety
Subject: Pets.com sock puppet



This is a undated handout photo of the Pets.com sock puppet. When it comes to
doing business on the Internet, survival essentially comes down to two things:
Getting people to visit a Web site and making money from those visits. Pets.com
is betting the popular sock puppet featured in its advertisements becomes the
next big license. It has hired licensing company Brian P. Hakan & Associates,
which made Taco Bell's talking Chihuahua a selling sensation.(APPhoto/Pets.com)


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