抄豬事件（2005/07/29） -- 舒展超之大玩派

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Subject: 抄豬事件（2005/07/29）

Author:
舒展超

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Date Posted: 01:01:32 08/07/05 Sun

最近經常看到一個電視廣告，是與豬有關的。
廣告是以卡通形式表達。由頭到尾，只見一隻粉紅的大鼻孔小豬，在森林和河畔嬉戲，狀甚歡欣！其間牠遇到不少動物朋友，大家都一臉笑容，唱歌跳舞，快快樂樂。
背景音樂，則是一首由小孩子唱的兒歌，唱些甚麼也不用深究了。反正是，這套卡通的粉彩筆法、動物朋友的快樂氣氛、背景兒歌的演繹風格等等，都令我很自然地想起兩個字：麥嘜。
對，我一直以為，這套廣告的主角，就是那家傳戶曉的「香港之豬」麥嘜！因為，實在太像了！卻一直沒留意這廣告到底在賣乜。
終於有次，我把它由頭看到尾，方發現這廣告原來是「知識產權署」的，主題是「尊重創作精神，保護知識產權」云云。
──乜話？唔該講多次？尊重創作？
我夠膽講，這廣告中的小豬，跟人家原創的麥嘜有八成相似！個人認為此廣告，本身就有抄襲之嫌！咁樣叫人尊重原創？有冇搞錯！
不信的話，請自行到「知識產權署」網頁看看（http://www.ip-video.gov.hk/chi/api/api_cat.htm）。我已看到眼火爆，言盡於此了！

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