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Thursday, May 09, 06:35:53pm [ Login ] [ Main index ] [ Post a new message ] [ Search | Check update time | Archives: 1, 2, 3, [4], 5, 6 ]

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Date Posted: Tuesday, June 06, 07:17:37pm
Author: KS
Subject: Re: Anniversary honesty
In reply to: Alan Berman 's message, "Re: Anniversary honesty" on Monday, June 05, 04:57:59pm

"You never fix something that is not broken and this is what the management did to try to reach the younger Demo's by..."



But it WAS broken. Advertisers were dropping out because too many of the listeners were over 50, and that's not the audience they wanted to reach. Those changes, futile though they were, probably bought WCBS-FM another couple of years as an oldies station.

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