VoyForums
[ Show ]
Support VoyForums
[ Shrink ]
VoyForums Announcement: Programming and providing support for this service has been a labor of love since 1997. We are one of the few services online who values our users' privacy, and have never sold your information. We have even fought hard to defend your privacy in legal cases; however, we've done it with almost no financial support -- paying out of pocket to continue providing the service. Due to the issues imposed on us by advertisers, we also stopped hosting most ads on the forums many years ago. We hope you appreciate our efforts.

Show your support by donating any amount. (Note: We are still technically a for-profit company, so your contribution is not tax-deductible.) PayPal Acct: Feedback:

Donate to VoyForums (PayPal):

Wednesday, April 24, 08:28:45pm [ Login ] [ Main index ] [ Post a new message ] [ Search | Check update time | Archives: 1, 2, 3, 4, 5, [6] ]

[ Next Thread | Previous Thread | Next Message | Previous Message ]

Date Posted: Friday, December 16, 04:06:25pm
Author: Gus Katsoris
Subject: It's all clear now!

Does anyone suppose that Infinity had a bigger vision when they scuttled CBS-FM for Jack?

I think that they honestly thought that Jack would boost their bottom line profits by drawing a fresh audience. I also believe that they specifically chose WCBS-FM over their other stations for a reason.

Infinity planned to bring back oldies on HD radio from day 1. Knowing that the oldies format drew a large audience, they decided to launch HD-FM with oldies rather than another format. They assumed that the former listeners would come back, since there is no other oldies station in the city (not to mention their very emotional ties to WCBS-FM). This would give HD radio a big jump-start in New York.

Since the CBS-FM listeners tend to have a little more money to spend than the younger crowd, making the conversion to HD-FM would be not much of a problem, or so they think. In other words, Infinity gets an instant audience for their newly launched HD station! The plan is brilliant in a way, but one huge mistake was made, and that was the firing of the on-air staff.

[ Next Thread | Previous Thread | Next Message | Previous Message ]

Replies:

Forum timezone: GMT-5
VF Version: 3.00b, ConfDB:
Before posting please read our privacy policy.
VoyForums(tm) is a Free Service from Voyager Info-Systems.
Copyright © 1998-2019 Voyager Info-Systems. All Rights Reserved.