Nokia Leads M-commerce Evolution in Asia with Built-in Octopus Card Accessory -- smatcard stuff3

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Date Posted: 03:31:56 02/16/03 Sun
Author: Donald Duck
Subject: Nokia Leads M-commerce Evolution in Asia with Built-in Octopus Card Accessory

Nokia Leads M-commerce Evolution in Asia with
Built-in Octopus Card Accessory

Xpress-OnTM cover for Nokia 3310 and 3330 mobile phones

Hong Kong, 26 March 2002

March 26, 2002 (Hong Kong) - Nokia and Octopus today unveiled a new Xpress-on cover that transforms the Nokia 3310 and 3330 mobile phones into an m-commerce device. Available only in Hong Kong, the specially-designed mobile phone cover integrates a mini Octopus card - a contactless smartcard that contains an electronic purse - that enables users to conduct payment electronically through a secure, convenient and widely-utilitised platform. Nokia is the first company in Asia to integrate a smartcard into a mobile phone.

The Octopus card is one of the most popular electronic payment methods in Hong Kong. As of February 2002, there were more than 8.3 million Octopus cards in circulation with approximately 7 million transactions everyday.

Timo Toikannen, General Manager of Nokia (Hong Kong) Limited, said: "The mobile phone is evolving into the centrepiece of personal life management, enabling complete personal connectivity not only between people, but also for content, services and applications that users require in their everyday life. By integrating an Octopus card into the mobile phone, Nokia is making m-commerce an intuitive element in mobile communications."

Eric Tai, Chief Executive Officer of Octopus Cards Limited, remarked: "Hong Kong is one of the world's most mature markets for the use of smart cards and mobile phones. Combining the two technologies into a single device is a natural move for both Octopus and Nokia to add extra convenience and value to the mass public in Hong Kong."

The new Xpress-On cover for Nokia 3310 and 3330 comprises a full-function adult Octopus card with NO initial stored value and deposit. Customers can use the payment function after adding value to the Octopus card at ticket offices or customer service centres of MTR and KCR, 7 Eleven and Circle K convenience stores, Maxim's fast food and cake shops. Like the normal Octopus card, users can enjoy a maximum negative value of HK$35.

The new cover is available from the Nokia Professional Centres, Nokia's authorised distributors and dealers, as well as mobile network operators in Hong Kong. A 12-month warranty on the product is provided by Nokia.

About Nokia
A market leader in the cellular industry in Asia Pacific, Nokia provides innovative, industry-leading and market relevant technology and products to around 20 diverse markets in the region.

Nokia is the world leader in mobile communications. Backed by its experience, innovation, user-friendliness and secure solutions, the company has become the leading supplier of mobile phones and a leading supplier of mobile, fixed and IP networks. By adding mobility to the Internet Nokia creates new opportunities for companies and further enriches the daily lives of people. Nokia is one of the most broadly held companies in the world with listings on six major exchanges.

You can visit the Nokia Asia Pacific website at http://www.nokia-asia.com or the Nokia Group website at http://www.nokia.com.

About Octopus Cards Limited
Octopus was launched in September 1997. Today, more than 8.3 million cards are in circulation, with daily transactions of almost 7 million. Octopus Cards Limited now has over 120 service providers including public transport, car parks, retailing services (convenience stores, fast food, cake shops), self-help services (vending, photo booths, photocopiers), leisure facilities, schools as well as access control for housing estates and commercial complexes. For more details of Octopus, you are welcome to browse Octopus website at http://www.octopuscards.com.

For further information, please contact:

Nokia (H.K.) Limited
Emily Hung
Tel: 2597 0100
Email: emily.hung@nokia.com
Octopus Cards Limited
Joan Ng
Tel: 2266 2226
Email: mediahotline@octopuscards.com

Ogilvy Public Relations Worldwide
Letty Wu
Tel: 2884 8569
Email: letty.wu@ogilvy.com

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Replies:

Re: Nokia Leads M-commerce Evolution in Asia with Built-in Octopus Card Accessory -- Dominique Proton Global PLatform Business chair Oct 1999 to 2000, 04:04:47 02/16/03 Sun
- By 2001 ERG will have manufactured up to $400 million worth of base station equipment for Nokia. -- Richard Court, 04:15:23 02/16/03 Sun
  - 3GSM World Conference, Cannes, France February 17-21, 2003 -- CeBIT, Hanover, Germany March 11-19, 2003, 04:19:03 02/16/03 Sun
    - buzz off Nokia Proton is mine---Motorola -- 10 May 1999, 04:24:46 02/16/03 Sun
      - -- http://www.voy.com/128504/3/, 04:53:00 02/16/03 Sun

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