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Subject: Emailed the corporate a** holes!!


Author:
Mindy S. (POed)
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Date Posted: 12:31:15 11/02/06 Thu

I finally sent my email to Mr. Sandman at Entercom and I am thinking about changing the name and stuff and not only mailing it to Entercom but faxing it to them with the numbers ya'll have posted here. Here is a copy of the email I sent...it is a little long. Now I sit with baited breath for his reply...not that I care cause he will probably just write what he wrote everyone else...oh yeah the email here it is:

Dear Mr. Sandman,

I have to say when I got in my car on Monday morning to drop my nephew off at school and head to work I was suprisingly greeted by a robotic voice counting down time but no Kidd Kraddick in the Morning. I just thought that maybe the station was some techinal difficulities no biggie I would listen tomorrow. Then on my way home from work I got into my car hoping to listen to Brad and Dana but when it came time for the commercials I heard something about Snap 94.1. So when I got home I instantly went online to see if my worst fears had been realized and guess what they were. No more Kidd Kraddick. No more Brad and Dana. No more 94.1 The Buzz. OK when I started to write this email it was my honest intention to be as curtious and nice as I could be but the more I sit here and type the more I think about everything that your company did and the angrier I become. I understand that your company spent $100,000.00 studying demographics and everything and this is what initially led to this change...but my question to you Mr. Sandman did it ever occur to you your research was wrong. Now I realize your compnay might be second guessing all that money they spent on this research because I know I am not the only one sending you an email expressing my disgust with your company and your desicion to change 94.1 completely and to add insult to injury you take a Memphis Radio personality that everyone knows no matter what station they listen to and in my own honest opinion that is only one of several stupid mistakes made by your company. Did it ever occur to you and your company to ask the actual listener's of the Buzz what they might think about the change? I'm guessing from the change you didn't because if you would have you would have gotten some "No's" and possibly some very vehement "Hell no's". Did your researchers listen to the station? I am going to take a guess and say "no". Did your researchers go out to where some of the Buzz personalities were going to be to see all of the fans of the DJs? Again I am going to take a stab and say "no". Because again with all of this you and your idiotic company would have realized that changing the Buzz would be a huge mistake. Obviously we liked the station the way it was before or we wouldn't be expressing such anger at your company's stupidity and also we wouldn't have listened. You know I probably could live with the change in the music format (I seriously doubt it though) as long as the radio personalities that I love were still there, meaning Kidd Kraddick and Brad and Dana because they were my main reasoning for listening to 94.1. I also loved the music played on that station. There are several other stations in Memphis and surrounding Memphis that plays the same type of music now heard on Crap...ummm I mean Snap 94.1. Why can't there be some variety? When you flip through stations and now here on three seperate stations the same exact song something needs to be done...OH and I am willing to bet the three stations were all Entercom owned...go figure. Mr. Sandman I went to the Entercom website just to do some research and I found this:

We have a Hot AC, WMBZ (with KILLER 18-34 demo ranking), the only AC radio station, WRVR (Dominating ""At Work listening"" and Upscale Women), Progressive Talk-AM (Air America). We call it the ""Wall of Women"". You may call it a great opportunity to have a lot of fun and make a lot of money

This is part of your advertisement on your site for getting new employees. I wonder why it says in parentheses next to WMBZ which just so happens to be the call letters for 94.1 that you have a KILLER 18-34 demo ranking...hmmm...don't you think that is a little bit contridictory. I mean first you say that your expensive study shows that there was no place for 94.1 The Buzz but then you have on your website (and by the way in another advertisement on the same page you mention WMBZ as being associated with the station 94.1 The Buzz so I know you are talking about them) this bit of information. So which one are you trying to mislead us with the fact the Buzz does not have place in Memphis or the fact that the Buzz had a KILLER demo ranking. Come on Mr. Sandman which is it!! Look instead of feeding us lies we would like the truth. I am going to make a predicition within the next few weeks your rankings will go down and I mean WAYYYYYYY down because of this and the loyal listeners of the Buzz aren't going to stand for this. It just sickens me to think that big companies can come in buy out other ones and just start making changes and then even after much uproar from the people they have affected the company couldn't care less because as long as they have their way then all is well and good. I will be willing to listen to any Entercom station if 94.1 was brought back to the way WE THE LISTENERS liked it as the Buzz. I also predict that you probably won't but still doesn't make what you did right. Because again if you would have asked your LISTENERS - ya know the ones who help you make money buy listening and then hearing advertisements and supporting them - the change would have never happened.

Sincerely,
Mindy S.
Livid in Mississippi

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