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Subject: Re: Generation Y the fuck?!


Author:
Jesse
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Date Posted: 10:54:05 04/24/02 Wed
In reply to: Kat 's message, "Generation Y the fuck?!" on 19:39:52 04/23/02 Tue

Kat, we're living in a time where kids can no longer be kids.

About the whole marketing thing, you have some pompous asshole in an empty suit in his mid 40's trying to think like a "generation y kid." Racking his brain to come up with the next best advertising campaign when all they feed us is recycled shit thats been used years before this guy ever thought of it. We're not hard to market for, it's just no one pays any real attention to us.

We are not the spoiled offspring of the baby boomers, if anything we are the tortured generation of these yuppy ass people who would rather blow money to keep they're kids quiet and happy rather than talking to us. And people wonder why we have violence in our schools?

I've said my peace, anymore?

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[> [> Subject: Re: Generation Y the fuck?!


Author:
Kat
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Date Posted: 11:01:30 04/24/02 Wed

Well, I kinda agree that we're hard to market products to using traditional markets. Brand loyalty isn't what it used to be. Remember when Guess and CK jeans were what it was all about? The market has since been flooded with multitudes of brands with consumers showing not much loyalty to any in particular. They actually do pay attention to our age group because of the hundreds of billions of dollars we either spend or influence the spending of. That's why Vans builds skateboard parks, Jones Soda has a picture contest, and some alcohol companies even recruit college kids to throw parties using only their products. Cause don't you get more excited over something when you think you discovered it yourself then when there's a commercial for it every 10 minutes?
[> [> Subject: Re: Generation Y the fuck?!


Author:
Jesse
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Date Posted: 11:05:50 04/24/02 Wed

True, then again I guess you could say we are hard to market for 'cause we don't have the same ideas as our parents. That and if any of you are like me, I could give a shit about brand name items. To me, they are more expensive items, and thus, I can live without them.


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