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>>I'm kepping this post short because of the time I'm >>allowed using a public computer, what cities like New >>York needs is a fulltime Adult Standards station. >> >>I'm using this board to post because it's new, I'm >>posting to a different audience and I've exausted my >>post on this subject on the New York Radio Message >>Board.A substantial number of NYRMB posters and >>readers feel that it's a pipe dream to see a >>resurrection of this format. > >Agreed I think we need both standard stations as well >as beautiful music stations all over the country.I'm >able to get both formats on dishnetwork but it isn't >the same as having it on the dial.There is a standards >format on the am dial were I live but they are >becoming more of an oldies station now.They still play >Nat King Cole,Tony Bennett,Sinatra and others but they >are slipping more duwop in.I think there should be two >different fm stations.One that plays beautiful by >artist like Percy Faith,Mantovani,Nick Ingman,Johnny >Douglas etc and a Standard Format which plays >Bennett,Sinatra,Cole,Jack Jones and others.I don't >like hearing them mixed togeather.I'd rather they be >seperate.Standard stations are quickly going the way >of beautiful music except on satellite.There is still >a few markets for standards across the country on the >dial mostley on AM and an occasional FM station.You >mentioned big band Wjax at jones.edu plays all big >band.There sister station Wktz at jones.edu plays >beautiful music.I'm only 37 but I grew up listening to >both these types of music beautiful and standards and >still listen to these types. >> >WNEW-FM 102.7 is the ideal place for a Pop Standards >>format because of the long history of the WNEW call >>letters.WNEW is the premiere station for the sounds of >>the Big Bands & Pop Vocals of the 40s and 50s. This is >>the station where the "Make Believe Ballroom" was >born. >> >>Because we're in 2004, a station like this would have >>to be more AC leaning a 70/30 balance (AC/Standards) >>in order to draw the 45-64 year olds. >> >>If this format gets the right promotion, (good sales >>staff) and marketed properly, there's no reason why >>you can't get 2.5 - 3.0 share. >> >>WNEW 102.7 FM promoting its self as MIX 102.7 which is >>a cross between WPLJ and Lite-FM WLTW may only achieve >>mediocre ratings. But they will do better than a 1.0 >>share. >> >>Afterall, if New York City could have a fulltime >>Classical station, why we can't have a Standards >>station. >> >> >>Thanks, >>Kevin L. Sealy

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