[> Subject: Maybe she will be a very dark horse, even apocalyptic, emerging from the abyss and shocking everyone. Does she have a charity like Gabrielle that, barring everything else, aka beauty, will be her sure-fire bet for cracking a semi final spot?
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Other side of the Atlantic
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Date Posted: Tuesday, November 24, 06:16:04am
Author Host/IP: customer4836.pool1.Croydon-GLN2000-BAS0001.orangehomedsl.co.uk/91.104.82.235
Although many people may not realize it, beauty queens are representatives of a BRAND- the country is the company/ corporate brand) and the delegates we send are part of a brand line. There must be consistency, and when Elias took over, there was a consistently high calibre of girls being sent, with the exception of a few, that we all knew needed divine intervention to get passed the face. So T&T had attained a certain recognition for the quality of its brand of beauty. Not meaning to reduce our delegates to that of commodities or merchandise, the analogy is nonetheless befitting. The companies that have the best performing brands usually invest heavily in the quality of the 'offering' meaning, they invest heavily in research and development, creating the best product, the best packaging, the total picture...what it takes to stand out among the rest! And they become winners by relentlessly pursuing excellence. We still have a long way to go.
The Government needs an answer to this question: What benefit can beauty pageants bring to T&T. Well let me answer, because any person with even the minutest amount of business acumen will be able to see the link. For a country as small as T&T, that often fails to make the world map,increasing brand awareness is the first step. If people don't know T&T exist, how can they want to come for holidays re:Tourism, how can they want to do trade? how can they get a broader picture of what T&T is about other than the black lists and advisories warning people not to come.
Feel free to continue the dialogue
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