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Date Posted: 18:40:43 01/17/03 Fri
Author: Hey Mike ...
Subject: Re: To: Mike
In reply to: Mike 's message, "Re: To: Mike" on 18:32:45 01/17/03 Fri

The WOND people are not in direct competition with one another, either. All you can dod is compare the Number os listeners. I'm just a little surprised in Mike. Because he failed to mention that Hurley beats Williams almost 2-1 in the key demo. You know that's not 12-plus Mike. No one uses 12-plus, you know that Mike. The key demo, Hurley wins big. Would you address this Mike? I thought your analysis was very good Mike, thanks. We appreciate it.

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[> [> [> Re: To: Mike -- Mike, 18:57:41 01/17/03 Fri

Yes, in the key demo, he did beat out Don, Pinky, Jeff, and Barbara.

The main misconseption, about this is that WOND did not do well in the ratings, when in fact they did. Both WOND and WKXW did well. Although, cume persons, WOND is still in the lead.

What it really comes down to, is which stations would adverisers go to. If I ran a buisness, I would advertise on WOND. I would also advertise on WKXW, but, the only show I would advertise on is Hurley's, because that is the only show that is doing really well on the station.


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